Author name: Alexandra J. Roberts

Alexandra J. Roberts is an Associate Professor at the University of New Hampshire Franklin Pierce School of Law and an affiliated fellow of the Yale Information Society Project. She teaches and writes in the areas of trademark and intellectual property law, false advertising, entertainment law, contracts and pop culture. Her work has appeared in leading law journals, including California Law Review and Texas Law Review, as well as Fortune, Yahoo Finance, Buzzfeed and World Trademark Review magazine. Professor Roberts holds an A.B. from Dartmouth College, an A.M. from Stanford University, and a J.D. from the Yale Law School.

3 Influencer Marketing Posts That Could Tarnish Your Reputation—and Get Your Brand in Legal Trouble

Alexandra J. Roberts / March 3, 2020

From false statements to misleading visuals, there are a handful of ways that your influencers’ posts could get your brand in trouble with the FTC.