An Open Letter to Jeff Bezos: Why We Think Your Approach to Business Sucks
At .SUCKS, we value brands and individuals that own their sh*t. If something goes wrong, admit it and do better—that’s all we’re asking for, Bezos.
Reputation Management
3 Lessons to Learn from the Supreme vs. Supreme Italia Dispute
Some say imitation is the sincerest form of flattery, but others disagree—and feel like their intellectual property is being ripped out from under them.
5 Big Intellectual Property Disputes to Learn From
Every legal battle brings serious consequences—and each resolution provides a valuable lesson for companies looking to keep on the winning side of IP law.
Brand Authenticity: What Works and What Doesn’t
Inauthenticity sucks, but it is possible to strike a balance between funny and foolish while interacting with your customers online.