Ohio State University Tried to Trademark “The”—Here’s What Happened
OSU recently tried to trademark the word “the”—one of the most frequently used words in the English language. Needless to say, it did not go as planned.
Trademark/IP
Can Pepsi Register Coke.Sucks? The Short Answer is Yes—Here’s Why
Another reason you should protect your brand with .SUCKS? It’s within every brand’s legal right to register for a domain with a competitor’s mark.
4 Supreme Trademark Mistakes
We don’t want to say that Supreme had it coming, but there are four factors that helped turn them into an ideal target for legal fakes.
Can You Trademark Common Nouns?
If we’ve learned anything, it’s that IP law is a flexible and complicated thing—which means the answer to this question is a resounding…sometimes.