5 Ways Brands Can Do More With Their Trademarks
A logo is a brand’s greatest asset, but what about other intellectual property? Here’s how to liberally display—and simultaneously protect—your trademarks.
Trademark/IP
Hungry for Trademarks: Brand Protection in the Food Industry
Food and beverage brands need to own their sh*t, too. But there’s a whole different set of hoops that these companies need to jump through in order to do so.
6 Ways Branded Hashtags Blur the Trademark Line
Trademarking hashtags is a savvy and entertaining way to protect and boost your brand online—but this marketing strategy is still evolving.
Beyond “Meat”: 3 Crazy Trademark Debates from the Food Industry
It may sound out there, but food fights don’t just play out in kitchens—they extend to boardrooms and courtrooms as well.