How Burger King Claimed the Fast Food Crown When McDonald’s Lost Its Big Mac Trademark
It all started when a small Irish restaurant chain claimed a case of “trademark bullying”—and ended with a genius (albeit devious) marketing move by BK.
It all started when a small Irish restaurant chain claimed a case of “trademark bullying”—and ended with a genius (albeit devious) marketing move by BK.
It would be nice for businesses to leave other brands’ trademarks alone, but that’s just not the case. So it’s important to know where you stand legally.
Do you know how to communicate the value of .SUCKS to your clients? This guide can help—and save you a collassal headache down the line.
If you’re not actively looking for cracks in your domain strategy, you’re opening yourself up to attacks. The drama between DuckDuckGo and Google proves it.