What We Overheard at INTA
“Brands are defensive” and more of our favorite soundbites from the International Trademark Association’s annual conference—plus why they’re significant.
“Brands are defensive” and more of our favorite soundbites from the International Trademark Association’s annual conference—plus why they’re significant.
If big food brands and restaurant chains have taught us anything, it’s that communicating with your customers in 280 characters is easier said than done.
Anywhere a dedicated fanbase exists, trademark protection must follow. Find out why it’s in a sports team’s best interest to defend their brand.
Audit your domain data, back up your website and more tips for a seamless URL switch. (It’s so easy, we don’t even need the entire alphabet.)